Super Bomb Fruity project aims to introduce a new energy drink brand. Which I design and create the brand, packaging and story telling. And us this to develop the landing page using figma, photoshop, illustrator.

The Super Bomb Fruity project aims to introduce a new energy drink brand that combines taste, performance, and sustainability. The goal is to create a refreshing and invigorating beverage option for active individuals, particularly marathon runners while prioritizing eco-friendly practices. Problem:

Traditional energy drink packaging contributes to excessive waste, harming the environment. Consumers, especially marathon runners, are seeking sustainable alternatives that align with their active lifestyles.

Design Concept:

Super Bomb Fruity is an energy drink that combines delicious taste with sustainable practices. Inspired by the concept of powering up your energy, our packaging design resembles a bomb, delivering an explosion of fruity flavors. The vibrant colors evoke excitement and freshness, creating a lifestyle aesthetic that resonates with active individuals, particularly marathon runners. Our goal is to provide the right-sized energy drink that meets the needs of our customers while prioritizing environmental responsibility

Solution:

1. We're Tasty: FruitFizz Energy is known for its refreshing fruity flavors. Our energy drink offers a range of invigorating tastes that awaken the senses, providing a burst of freshness.

2. Sustainability Commitment: We prioritize the use of recyclable packaging materials to minimize our environmental impact and support a greener future. Our sustainable practices resonate with the eco-conscious values of marathon runners.

3. Lightweight and Portable: Our energy drink is designed to be lightweight, making it easy to carry during marathons or other physical activities. The convenient packaging ensures runners can stay refreshed and energized throughout their race.

4. Optimal Sizes: We offer various sizes to cater to different hydration needs during marathon training or races. Our energy drinks provide the right amount of fuel to support runners' performance and recovery.

5. Refillable Option: To reduce waste, we provide a refillable container option. Runners can enjoy the convenience of refilling their energy drink, minimizing single-use packaging and contributing to a sustainable lifestyle.

At Super Bomb Fruity, we understand the active and health-conscious lifestyle of marathon runners. Our energy drink not only fuels their performance but also reflects their commitment to sustainability. Join us in the journey towards a fresher, more sustainable experience by choosing Super Bomb Fruity - the perfect blend of taste, performance, and an eco-friendly mindset.